Arc Publishing allows editors to customize and deliver any kind of content — text, images, videos, graphics — to any channel, platform, or device, from mobile apps and social networks to websites and print media.
Manage, publish, measure, personalize, and monetize. Arc Publishing helps you connect with your viewers on all screens. Our video analytics, A/B testing and content recommendations make your video experiences more personal, more efficient and more profitable across every screen. Keep your visitors coming back with videos and ads that delight them. Arc’s video and ad solutions are flexible, customizable and scalable, so that you can connect it all.
Arc Publishing gives newsroom managers, assignment editors, and journalists the power to uncover value in ways never imagined. Use powerful multi-dimensional analysis to discover untapped audiences; target your investments to growing geographies; and focus your efforts on content that drives revenue.
Find your most successful syndication partners, your most effective marketing programs, and your most popular viewer platforms via Arc’s Loxodo Analytics, built in to each part of the ecosystem. You will be able to identify content driving the greatest value.
You’ll access deep insights into each piece of content, including: popularity expressed by quantification of visitors; how viewers enjoy the content by geography, device, traffic source; and whether viewers are really engaging with or just sampling the first few minutes of your editorial and video content.